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Ashish Shah speaks about his startup journey at Loksatta’s event

NewsroomDecember 3, 2016525Views 0Likes 0Comments

During Loksatta’s panel interaction, Vertoz CEO, Ashish Shah shared thoughts on how it all started from a small initiative to the birth of a successful online advertising business – Vertoz. Ashish has come a long way; since his childhood he had always dreamed of being a successful entrepreneur. At a very young age, he and…

Vertoz Appoints Sanjay Dubey As Senior Sales Director

NewsroomOctober 20, 2016526Views 0Likes 0Comments

Vertoz is thrilled to announce the appointment of Sanjay Dubey as its Senior Sales Director - India Vertoz. Vertoz has global presence and clients spread across the world, believes Mr. Dubey's over 20 years of rich and detailed experience in multi-platform brand marketing and business development would further accelerate the growth and momentum of the…

Programmatic Advertising Strategies

NewsroomOctober 19, 2016474Views 0Likes 0Comments

In this interview, Ashish Shah talks about the company’s strategic vision and growth in providing state-of-the-art services. He speaks about how he is working to keeping the company stable and setting it on the path to profitability and success. For him, the utmost reward is the daily thrill of working with a team that shares the…

How It All Started – Vertoz

NewsroomOctober 15, 2016668Views 0Likes 0Comments

During this interaction with a leading daily of India, Loksatta, our CEO, Ashish Shah shared thoughts on how it all started for Trunkoz Group and also the birth of it's online advertising business - Vertoz. In this interview he gives advice to upcoming entrepreneurs - Give some new product or a new service to customers. If…

Programmatic Advertising: An unmissable opportunity

NewsroomOctober 13, 2016449Views 0Likes 0Comments

The ad buying system has become more competent and cost effective ever since programmatic advertising took over the digital market. In this article, our CEO, Ashish Shah explains, how programmatic advertising is helping to resolve a lot of hitches for advertisers who want to endorse their business and have a superior influence. Programmatic advertising introduced…

Programmatic Ad Buying Optimizes Media Spend

NewsroomOctober 12, 2016478Views 0Likes 0Comments

Programmatic advertising is all about audience discovery and accurate targeting. All the brands now want to do very specific and apt targeting. They want to select publishing platforms that can fetch in the targeted audiences they seek. In this article Ashish Shah, Founder & CEO, Vertoz says that the productivity that we get from technology…

Programmatic Advertising Replaces Traditional Media Buying and Selling

NewsroomSeptember 28, 2016488Views 0Likes 0Comments

During this interaction our CEO, Ashish Shah gave insights about his brainchild and also explained why Vertoz should be on the priority list of publishers and advertisers. What is so special about our offering? We offer programmatic advertising solutions which substitute the traditional methods of media buying and selling. All our advertisers can run campaigns on…

Programmatic is leading the digital market with native and in-app advertising

NewsroomSeptember 22, 2016520Views 0Likes 0Comments

New research by WARC has found out that the Indian ad market is forecast to expand by 13.0% this year and a further 12.4% in 2017. Programmatic advertising is serving the industry to double in size and helped to connect millions of agencies and advertisers to publishers and media houses around the globe. In this article,…

The Need Is To Change & Grow – Impact

NewsroomSeptember 1, 2016515Views 0Likes 0Comments

The facet of online advertising is ever changing! Nowadays, before we start, we search everything online which contradicts the era and scenario in the 90s. This article covers the concept of a start-up which cropped up a while back and the new online opportunity to convert new generation’s ideas into reality. In this current era,…

How Entrepreneurs Can Opt for Innovative Advertising and Monetization Solutions to Earn ROI

NewsroomJuly 20, 2016470Views 0Likes 0Comments

Our CEO, Ashish Shah is sharing thoughts on how entrepreneurs can choose innovative advertising and monetization solutions over traditional methods. With the recent technology evolution, the trend of traditional offline advertising has changed. Slowly all the businesses across the country are moving towards online advertising. Nowadays, brands are looking out for an international presence and traditional…

Ad-blockers causing extensive losses to online marketers: Ashish Shah

NewsroomJuly 19, 2016464Views 0Likes 0Comments

In an open interview with Adgully our CEO, Ashish Shah stated, “Ad-blockers causing extensive losses to online marketers”. India is evolving into a unique programmatic world. Programmatic buying has been gaining motion in India as an efficient way to buy advertising inventory. Ashish Shah, Founder & CEO, Vertoz, writes about the challenges as well as the…

Beneficiary secrets about ‘programmatic’ buying

NewsroomJuly 19, 2016473Views 0Likes 0Comments

Soon, all brands will be assured in their ability to use programmatic buying to engage and move their audiences when it matters the most. Programmatic advertising has proven to be a great tool for the online advertising industry and has been consistently growing since its inception. Programmatic buying helps advertisers to set budgets and target impressions…